Photo Art Direction - Hanna Andersson

Photographer: Seth McGinnis / Stylist: Becky Ross

Showcase spring transition and summer product through lifestyle flats that illuminate premium fabrication of colorfastness and vibrancy, Hanna signature organic cotton softness, made-for-play durability. The goal being to bring the product to life in a way that translates through all marketing mediums: print, digital, social, paid and earned channels. Photo selects below show a range of different collections within the season including layers, swim, basics and novelty.